Following the FundedPrime branding refresh, I designed a website experience that fully embodied the brand’s new direction—modern, clean, and user-focused. The goal was to translate the refreshed identity into a digital environment that feels intuitive, trustworthy, and visually cohesive across all devices.
Leveraging the new logo system, color palette, and Urbanist typography, the website design features a clean layout structure with plenty of breathing space, soft yet bold color accents, and clear navigation to guide users effortlessly through key actions. Every page was crafted with a focus on clarity and usability, ensuring a seamless journey whether users are exploring the platform or engaging with content.
The final website brings FundedPrime’s refined visual identity to life online, creating a strong, scalable platform that strengthens brand recognition while delivering an engaging, modern digital experience.
