For DNA Funded, I developed a full branding system designed to capture the energy and innovation at the heart of the brand. This project included building a complete brand identity from the ground up—covering everything from logo development, color systems, typography, and brand tone, to social media post designs and website styling.
The visual identity leans into a bold and futuristic aesthetic, combining vibrant gradients, clean geometric forms, and a fluid brand mark that reflects adaptability and growth. The brand tone was carefully crafted to feel confident yet approachable, ensuring that DNA Funded could communicate effectively across both digital and physical touchpoints.
Social media templates and digital assets were created to maintain consistency across platforms, while the website design focused on clarity, responsiveness, and a fresh, modern user experience. Together, these elements form a cohesive and scalable brand system that sets DNA Funded apart in a competitive landscape.
